Should You Write a Business Book? What Every Potential Author Should Know Before Writing a Single Word Presented By Ken Lizotte           As any published author will tell you, writing a book will help grow your business. But writing a book can consume massive amounts of time, cost a lot of money, and distract you from the business of serving your clients. Before jumping on the book-writing bandwagon, discover the questions to ask to determine whether it's the right move for you. Ken Lizotte, thought leader and author of five books, has helped over 50 business experts become published authors. He brings clarity to the nebulous publishing world by helping his clients make informed decisions. To become a successful author without negatively impacting your business, there are strategic choices and important decisions to make. Ken serves as your tour guide, walking you through the publishing process. In this webinar, you will learn: How to select a book topic that best positions your expertise Secret techniques for effectively writing your manuscript to save you time and money Pros and cons of the different publishing methods so you can select the best path What publishers look for in a business book and how to best approach them Customized "business-building" book promotion strategies As an added bonus, you'll receive Ken's eBook, "The Expert's Edge Primer," containing highlights from his book, published by McGraw-Hill, and a tool to help you implement the teachings from this webinar.   Friday, Jul 23, 2010 2:30pm - 3:30pm Eastern Time $99 per connection     Entrepreneurs, Consultants, Business Owners, Professional Speakers "What a great learning experience! This webinar program is a terrific way to develop our team without breaking the bank." - Small Business Owner   Don't Miss This Powerful Virtual Training Course!