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MINNEAPOLIS – December 17, 2009 -- Business Expert Webinars (BEW), the leading provider of business eLearning, announced that mobile marketing expert, Kelly McIvor has joined their speaker portfolio. “The success of the iPhone, and other cell phone technologies, has created a unique, powerful B2C marketing opportunity. While so many are intrigued by mobile marketing, so few know where to begin to pursue a cell phone marketing campaign. Kelly McIvor is one of the true thought leaders in mobile marketing. He guides marketing professionals through the entire process of designing and implementing a mobile marketing program. We look forward to Kelly's mobile marketing eLearning curriculum that is focused on leveraging mobile marketing,” said Lee B. Salz, President and CEO of Business Expert Webinars. Kelly McIvor said, "I’m very excited about the new webinar series on Business Expert Webinars. Mobile marketing and mobile content development is a mystery to many. I hope to clear the fog a bit and leave attendees with the tools they need to put together a compelling strategy that leverages the personal and interactive nature of wireless devices." Kelly begins delivering e-seminars with Business Expert Webinars in February 2010.
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