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Keyword:  GO Speaker:
How to Deliver Bad News to a Customer Print
by scottsorrell
Price increase. Bad News. Production problem. Bad News. Packing mistake. Bad News. Shipping delay. Bad news.  Out of stock. Bad News. Check returned by their bank. Bad News.
 
There is ONE RIGHT WAY to deliver bad news and get customers to LOVE YOU, and there are A THOUSAND WRONG WAYS – meaning they’ll HATE YOU! If you want to move from the hate side to the love side, spend an hour with me and you’ll learn to see bad news as an ally, not an enemy, and drastically improve the way you come across to your customer.
 
I will even teach you my SECRET TECHNIQUE, which I accidentally stumbled upon 20 years ago, for screwing up on purpose that will make your customer even more loyal to you! It’s called a “smart screw-up,” and you won’t learn it from anyone else.
 
As always, I will provide you with a PDF jam-packed with powerful content from the webinar – including brilliant, proven script lines you can use to deliver bad news and still come out looking like a million bucks!

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