Every single day, decision makers in a target market experience Trigger Events that turn them into highly motivated buyers. You’ll shorten your sales cycles when you capitalize on these Trigger Events to get in front of these recently motivated decision makers before your competition.

Trigger Events are opportunities to shorten your sales cycle but, if you cannot recognize Trigger Events, or do not know how to leverage them, you will lose out while a competitor wins new customers.

In this session you will:
• Learn the three different types of Trigger Events
• Understand which prospects have experienced Trigger Events
• Discover which Trigger Events result in the shortest sales cycles
• Recognize which prospects will experience Trigger Events in the near future
• Master repeatedly getting in front of motivated buyers before your competition does

Gain a fresh perspective on how to shorten your sales cycle. You will receive a hand-out summarizing the key topics discussed and resources needed to apply the training to your own selling efforts.

In this session you will:
• Learn the three different types of Trigger Events
• Understand which prospects have experienced Trigger Events
• Discover which Trigger Events result in the shortest sales cycles
• Recognize which prospects will experience Trigger Events in the near future
• Master repeatedly getting in front of motivated buyers before your competition does

Gain a fresh perspective on how to shorten your sales cycle. You will receive a hand-out summarizing the key topics discussed and resources needed to apply the training to your own selling efforts.