"We have grown the business by more than 50% from the previous year.”
-- Donato Polignone, MSDS a Division of NuGeneration Technologies - Rohnert Park, California
“I went from closing one sale in twenty to closing two out of three a ten fold increase in my close ratio.”
-- Jess Harding, Independent Consultant - Banff, Alberta
“We gained equipment sales almost immediately after we applied Craig’s strategies.”
-- Rodd Stubbs, Owner, International Security & Protection Co., Ltd. - Ho Chi Minh City, Vietnam
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Overcome the Biggest Killer of Sales by Maximizing the Credibility Curve™
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Presented by Craig Elias
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The single biggest killer of sales opportunities is risk.
Even when you get to motivated buyers before your competition, buyers will not purchase from you if they perceive the risk they take on by purchasing from you is greater that your credibility.
In this session you will:
• Learn how risk impacts who prospects buy from
• Understand how to diminish the two components of risk
• Discover the three types of credibility that overcome a buyer’s perception of risk
• Recognize which of your opportunities you are at greatest risk of losing to a competitor
• Master the art of selling more by having prospects see little or no risk in becoming your customer
Gain a fresh perspective on how to overcome the biggest killer of sales. You will receive a hand-out summarizing the key points discussed and resources needed to apply the training to your own selling efforts.
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Suggested Attendees: All Sales People and Sales Managers
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| About the Presenter: |
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The creator of Trigger Event Selling™, and contributing author to the #1 Selling Book on both Amazon and The Wall Street Journal “Masters of Sales”, Craig Elias has received coverage on NBC news, in The New York Times, The National Post, The Wall Street Journal, The Nikkei Marketing Journal, Sales and Marketing magazine, and had his last company chosen by Dow Jones as one of the 50 most promising companies ... read more |
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