Lead, Follow or Get Out of the Way! Stand out in the Crowd!
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Presented by Greg Incardona
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The difference between Mass Marketing and Individual Marketing
The #1 reason people will buy from you is TRUST! A big part of gaining that trust is how you market your customer. I will explain the difference between mass marketing and relationship marketing and teach you how to create, nurture and maintain a trusting customer relationship.
You will learn:
1) The Three Phases of Sales in any organization.
2) Strategic techniques on building trust with past customers so you can profit from their recurring business.
3) I can teach you which customers should be targeted by using a “Laser Focus” marketing tool combined with proven methods to keep your name first on the customer’s agenda.
4) You will be taken from “prospecting” to “a customer for life” instructing you to work the “book ends of the sales system to achieve added company profits.
5) By the end of the session you will also know how to create “Top of Mind Awareness” so when your customers are making a buying decision you are the only logical choice!
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Suggested Attendees: Marketing professionals, Small Business Owners, Entrepreneurs, and Business Executives
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| About the Presenter: |
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Greg Incardona believes that the way to be a successful speaker is to personally experience your subject material. He is a small businessman with a unique approach having done everything from courthouse research to owning a successful mortgage business. He created his company from the ground up giving him the opportunity to learn first hand all aspects of the business. It makes sense to listen to someone who has been there and has ... read more |
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