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Barry provided us with some amazing tips that we will definitely use at the Bizexpo. His presentation was very focused and factual and will provide for effective results at our booth. Great value. Thanks
-- London Chamber of Commerce member
Your rating is pretty awesome from last webinar we did together.
-- Qi Fan, Conference & Event Planning Coordinator, TSEA
After our salespeople heard you speak they were all fired up and said it was the best presentation they had ever attended. Those who did not attend missed a really important event
-- Allied Beauty Asssociation
"I thought I was following up our trade show leads effectively but Barry has opened my eyes to so many possibilities that I was missing. Thanks"
-- Workshop participant, Emco Wheaton
Thank you for a great presentation this week. Your talk was engaging & well put together. The team continues to talk about some of the valuable tidbits of information that you shared and we as a Leadership Team are going to make sure we follow-up on some of those ideas and make sure they are put into practice.
-- Nestle HealthCare Nutrition Canada
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Get ROI From Your Trade Show Giveaway
Promotional products are not just trinkets and trash
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Presented by Barry Siskind
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We’ve all seen trade show displays that look like retail counters filled with items that have nothing to do with the exhibiting company. We've also left shows with bags full of free stuff; pens, memory sticks, hand sanitizers, luggage tags and so on... with no recollection of the exhibitor who gave it to us. With experiences like these some exhibitors have come to the conclusion that giveaways are a waste of money while others, when seeing their neighbors giving stuff away, consider them a necessary evil. With a finite trade show budget, you must ensure that every investment you make in your trade show program results in a positive return. To ensure that your promotional products impact your show’s bottom line, you must select the right giveaways and develop the right strategy for distributing them.
Barry Siskind, author of the best-seller Powerful Exhibit Marketing and international speaker and Fortune 500 consultant, helps business owners and corporations ensure their promotional products add value to their exhibit. He teaches the tools you need to ensure that your promotional products impact your show’s bottom line.
During this webinar you will learn:
• The inherent value in promotional products
• The key factors to consider when choosing the right give away
• When to use your giveaways and other collateral materials to approach and disengage from a booth visitor
• Give your promotional products and other collateral materials memorability
• How to use promotional products to generate future business
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Suggested Attendees: Marketing professionals, business executives, small business owners, sales management executives
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| About the Presenter: |
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Barry Siskind has advised thousands of companies around the world on trade and consumer shows and face to face marketing challenges. His International Training and Management Company focuses exclusively on solutions for clients looking to generate more revenue from their trade show investment.
Barry works one-on-one with clients on their exhibit strategies, the design and fabrication of exhibits, holds staff training workshops, delivers keynotes, develops mystery shopping programs, implements booth ... read more |
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