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Barry provided us with some amazing tips that we will definitely use at the Bizexpo. His presentation was very focused and factual and will provide for effective results at our booth. Great value. Thanks
-- London Chamber of Commerce member
Your rating is pretty awesome from last webinar we did together.
-- Qi Fan, Conference & Event Planning Coordinator, TSEA
After our salespeople heard you speak they were all fired up and said it was the best presentation they had ever attended. Those who did not attend missed a really important event
-- Allied Beauty Asssociation
"I thought I was following up our trade show leads effectively but Barry has opened my eyes to so many possibilities that I was missing. Thanks"
-- Workshop participant, Emco Wheaton
Thank you for a great presentation this week. Your talk was engaging & well put together. The team continues to talk about some of the valuable tidbits of information that you shared and we as a Leadership Team are going to make sure we follow-up on some of those ideas and make sure they are put into practice.
-- Nestle HealthCare Nutrition Canada
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Turn Tradeshow Leads Into Sales
Learn how to maximize the success of your tradeshow leads
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Presented by Barry Siskind
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Over 43% of trade show leads fail because sales follow-up is too late!
Companies invest an exorbitant amount of money, time, and resources in trade shows. Business leaders hold sales and marketing departments accountable and responsible for generating a return on the investment made in trade shows. With marketing dollars being finite and marketing investment being heavily scrutinized, it is more important now than ever to drive revenue results out of the trade show.
In this webinar, Barry Siskind, author of the best-seller Powerful Exhibit Marketing, international speaker and Fortune 500 consultant, teaches sales and marketing professionals how to win the competitive foot-race of trade show lead conversion. Webinar participants learn how to take the corporate investment in trade shows and translate it into huge revenue results. Barry helps participants recognize the role that both sales and marketing play in driving trade show revenue.
Participants come away from Barry's webinar with:
• Strategies to convert trade show leads into mega-sales.
• Tactics to gather critical lead data at the trade show.
• Ideas to defeat the competition through an aggressive lead follow-up campaign.
• Appreciation of the "lead-value" timeline. A trade show lead has a very narrow shelf-life.
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Suggested Attendees: Sales and marketing leaders and small business owners
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| About the Presenter: |
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Barry Siskind has advised thousands of companies around the world on trade and consumer shows and face to face marketing challenges. His International Training and Management Company focuses exclusively on solutions for clients looking to generate more revenue from their trade show investment.
Barry works one-on-one with clients on their exhibit strategies, the design and fabrication of exhibits, holds staff training workshops, delivers keynotes, develops mystery shopping programs, implements booth ... read more |
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